NIVEA Creme: An essential product

Everything you need to know about NIVEA Creme
NIVEA Creme has been around for over a century, but even today it’s as loved as ever by women all over the world looking for smooth skin.

The story of NIVEA Creme

NIVEA Creme has a very interesting history – find out more about its unique formula and what makes it so special.

Who was responsible for developing NIVEA Creme?

One of the brains behind NIVEA Creme was Dr. Oscar Troplowitz, who bought the Hamburg-based laboratory off Paul C. Beiersdorf in 1890. He was assisted by Professor Paul Gerson Unna, who introduced him to the emulsifying agent Eucerit. Together, they developed NIVEA Creme in 1911.

NIVEA Creme: A brief history

The NIVEA Creme we all know today was developed in 1911 and was the product that sparked the creation of the NIVEA brand. It was the world's first stable oil-and-water based cream suitable for mass production.

The initial cream consisted of Eucerit (an innovative emulsifying agent), glycerin and a little citric acid and was fragranced with rose and lily-of-the-valleys oils.

Despite its success, the NIVEA Creme tin underwent a complete redesign just 14 years after its initial launch and its fancy design was replaced by a simple, yet distinctive look, which was already very close to the one we know today.

Over the next few decades, NIVEA Creme continued to grow and become further established as the world around it saw drastic changes. Now, more than 100 years on, people all around the world are still enjoying the classic creme that their grandparents once loved too.

A very unique formulation

The NIVEA Creme formulation has hardly changed over the years and the exact formula is still kept under strict lock and key.

It's the world’s first water-in-oil cream and is renowned for having a light texture, which is easily absorbed into the skin. It contains Eucerit, a special moisturising ingredient and is a good source of your skin’s own lipids.

Thanks to the formula with Panthenol, NIVEA Creme can have a calming, soothing effect on irritated skin. This unique soothing formula is also helpful for reducing redness and helping the skin to regenerate.

NIVEA Creme has celebrated its 100th birthday!

Back in 2011, NIVEA Creme turned 100 – that’s 100 years of providing the skin with everything it needs to stay pure. A much-loved classic product!

5 reasons NIVEA Creme is so special

  • It’s available in lots of differently sized tubs and tubes to suit your needs
  • It’s caring and very pure – perfect if you prefer natural skin care
  • In essence, the formulation has changed very little over the last 100 years
  • It can be used to moisturise both the body and face
  • There’s even a special version available for men – so no more excuses boys!

Wonderful NIVEA products for smooth skin

The best ways to use NIVEA Creme

NIVEA Creme is a multipurpose product and used by different people in different ways.

The nostalgic scent of NIVEA Creme

The NIVEA Creme fragrance has long been recognised as a classic scent. As very few synthetic aromas were available in the early 20th century, the wonderful NIVEA Creme fragrance is largely made up of essential oils and is considered a unique and very nostalgic scent by many.

What NIVEA Creme can do for the skin

NIVEA Creme provides the skin with all it needs to stay pure, fresh and smooth.

It's a rich and luxurious cream perfect for use as an intensive night cream to replenish your skin’s moisture levels while you sleep. As well as that, it’s equally effective during the day if you simply apply a lighter layer and can keep your face feeling hydrated throughout the day whether you're wearing makeup or not.

As well as providing intense moisture to thirsty skin, NIVEA Creme also actually improves the skin’s protective barrier, helping to keep out the harmful elements that cause dryness and flaky patches. This means skin is kept soft and smooth for much longer.
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